Predictive analytics is part of audience targeting, using behavioral clusters, brand-based clusters, likelihood-to-buy algorithms, and many more predictive models. This infographic illustrates 10 real-world use cases of predictive analytics.
Predictive analytics is part of audience targeting, using behavioral clusters, brand-based clusters, likelihood-to-buy algorithms, and many more predictive models. This infographic illustrates 10 real-world use cases of predictive analytics.